Corporate

Globally, There’s an English Language Proficiency Gap

The English language has become the global language of business and the demand for proficient language skills has become a vital part of success in the highly competitive corporate world.

Unfortunately, as companies conduct business across borders and media platforms, the language skills gap is a growing concern.

Abroad, there is a growing disparity of available people capable of effectively communicating in English, which is the universal corporate language.

Even in countries where English is commonly spoken, like India and Philippines, language skills necessary to conduct business often falls short. Companies have found there’s a divide between finding people with the appropriate communication skills and the available pool of candidates in those countries.

Versant Assessment Tests Help Fill the Gap

Versant language assessment tests will identify people with the necessary communication skills.

Companies using Versant have been able to reduce recruiting time and costs, and improve both screening accuracy and candidate placement.

The world’s biggest corporations use Versant to provide a more consistent and fair evaluation of employee language and communication skills. These corporations have increasingly used Versant for because it’s:

Finding Candidates With the Right English Language Skills

A qualified grasp of the English language is important in both written and verbal forms of communication. Which is why using Versant language proficiency tests assures employees are qualified for tasks such as email, chats, letters, phone calls, meetings and presentations.

Communicating both internally and externally

Employees with proficient communication skills benefit your organization both internally and externally. Those with more advanced skills can be moved into leadership roles because of better presentation and overall communication skills.

At a minimum, intermediate or advanced levels of English language skills are required in countries where English is not the official language. In English-speaking countries, most institutions require an even more advanced level of English language skills.

The speed, colloquialisms and pronunciation of non-native English speakers may be difficult to understand and prove less than desirable in the business setting.

Using Versant language assessment testing, companies can find employees that demonstrate fluency and competence in both speaking and writing. Additionally, the Versant 4 Skills Test will assess a candidate’s English skill in:

  • Reading
  • Listening
  • Speaking, and
  • Writing

that provides a complete language aptitude profile.

The Cost of Poor Communication

Good communication within any organization boosts productivity, improves team collaboration and assures better customer satisfaction.

The Economists Intelligence Unit reported that a company’s profit and market share would significantly increase with improved “cross border communication” according to 90% of global executives surveyed.

However, it doesn’t take much to lose business as almost half of those respondents said that minor misunderstandings could negatively affect international business deals.

Companies with employees having less-than-adequate language skills generally experience business inefficiencies. And often, project failure, as ineffective communication negatively impacts project success.

A survey on the cost of poor communications to 400 companies with 100,000 employees each have revealed an average annual loss per company of more than $62 million, all because of inadequate communication to, and between, employees.

A study by PeopleKeep.com, suggests each time a business replaces one of their salaried employees, the cost to the company can average six to nine months of that employees’ salary.

Contact us today to learn how Versant can help your organization.